63 Products
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    • Spring Red
      Spring Red
    • Marble
      Marble
    • Hibiscus Pink
      Hibiscus Pink
    • Limeade
      Limeade
    • Heather Bluebell
      Heather Bluebell
    • Merlot
      Merlot
    • Bloom Green
      Bloom Green
    • Heather Peach
      Heather Peach
    • Cornflower Lilac
      Cornflower Lilac
    Gassato Soft Textured Rib Sweater

    $112 to $160

    • Embroidered Coral Spot
      Embroidered Coral Spot
    • Blue/ White Embroidered
      Blue/ White Embroidered
    • White Pintuck
      White Pintuck
    Cotton Shirt

    $120

    • Light Grey Marl
      Light Grey Marl
    • Blue/ White
      Blue/ White
    • Black
      Black
    • White
      White
    • French Navy
      French Navy
    • Black/White
      Black/White
    Soft Jersey Crew Neck Top

    $38 to $55

    • Navy Multi Spot
      Navy Multi Spot
    Jersey Gathered Cuff Wrap Top

    $85

    • Mid Wash
      Mid Wash
    • Indigo
      Indigo
    • Grey Denim
      Grey Denim
    • Black
      Black
    • White
      White
    • Pale Grey
      Pale Grey
    Slim Leg Jean

    $49 to $69

    • Soft White
      Soft White
    • Marble
      Marble
    • Navy
      Navy
    • Rose Mist
      Rose Mist
    • Heather Dove
      Heather Dove
    • Antique Blue/ Iced grey
      Antique Blue/ Iced grey
    • Iced Grey/ Chartreuse
      Iced Grey/ Chartreuse
    • Antique Blue
      Antique Blue
    Cashmere Bed Socks

    $55

    • Light Grey Marl
      Light Grey Marl
    • Black
      Black
    • White
      White
    • French Navy
      French Navy
    • Black/White
      Black/White
    Roll Neck Top

    $38 to $55

    • Multi Coloured Leaf
      Multi Coloured Leaf
    • Navy Chevron
      Navy Chevron
    Capri Trouser

    $64 to $99

    • Multi Coloured Leaf
      Multi Coloured Leaf
    • Navy Chevron
      Navy Chevron
    Pencil Skirt

    $64 to $99

    • Navy/ White Spot
      Navy/ White Spot
    Jersey Swing Tunic

    $115

    • Soft White
      Soft White
    • Greek Blue
      Greek Blue
    • Soft Violet
      Soft Violet
    • Black
      Black
    • Heather Sky
      Heather Sky
    • Emerald
      Emerald
    • Limeade
      Limeade
    • Bloom Green
      Bloom Green
    • Heather Peach
      Heather Peach
    • Soft Amethyst
      Soft Amethyst
    • Soft Walnut
      Soft Walnut
    Cashmere Cropped Sweater

    $105 to $150

    • Soft Floral
      Soft Floral
    • Botanical Leaf
      Botanical Leaf
    • Lilac Geo
      Lilac Geo
    • Peach Floral
      Peach Floral
    Relaxed Washed Silk Blouse

    $126 to $180

    • Soft White
      Soft White
    • Navy
      Navy
    • Limeade
      Limeade
    • Heather Bluebell
      Heather Bluebell
    • Bloom Green
      Bloom Green
    • Soft Amethyst
      Soft Amethyst
    Cashmere Lofty Sweatshirt

    $139 to $199

    • Spring Jade
      Spring Jade
    • Soft White
      Soft White
    • Spring Red
      Spring Red
    • Soft Violet
      Soft Violet
    • Navy
      Navy
    • Spring Blue
      Spring Blue
    Cashmere Ruffle Edge Cardigan

    $199

    • Coral
      Coral
    • Bright Lemon
      Bright Lemon
    • Blue Lilac
      Blue Lilac
    • Navy
      Navy
    • White
      White
    • Soft Stone
      Soft Stone
    • Olive
      Olive
    Washed Cotton Chino

    $110

    • Blue/ White
      Blue/ White
    Jersey V Neck T-shirt

    $75

    • Soft White
      Soft White
    • Greek Blue
      Greek Blue
    • Soft Violet
      Soft Violet
    • Black
      Black
    • Heather Sky
      Heather Sky
    • Emerald
      Emerald
    • Limeade
      Limeade
    • Bloom Green
      Bloom Green
    • Heather Peach
      Heather Peach
    • Soft Amethyst
      Soft Amethyst
    • Soft Walnut
      Soft Walnut
    Cashmere Cropped Cardigan

    $82 to $150

    • Soft White
      Soft White
    • Greek Blue
      Greek Blue
    • Black
      Black
    • Merlot
      Merlot
    • Soft Amethyst
      Soft Amethyst
    • Soft Walnut
      Soft Walnut
    Cashmere Roll Neck Sweater

    $170

    • Navy
      Navy
    • White
      White
    • Soft Stone
      Soft Stone
    Chino Pencil Skirt

    $99

    • Navy
      Navy
    • Optic White
      Optic White
    • Rich Coral
      Rich Coral
    Ruffle Cuff Sweater

    $110

    • Printed Floral
      Printed Floral
    • Blue Star Print
      Blue Star Print
    • Botanical Floral
      Botanical Floral
    • Bloom Floral Print
      Bloom Floral Print
    Ultra Soft Printed Scarf

    $44 to $80

Check out our styles for the new season

Ready to update your closet with timeless and gorgeous pieces? Perhaps you want to try something new, or maybe you’re already in love with a Pure Collection piece. Whatever the reason, our new season styles are ready for you.

Finding something to suit your style is easy with our new collection of silk shirts, cashmere cardigans and comfortable boots.

We’ve got new styles and exquisite fabrics to inspire your outfits this season. This is a result of tirelessly working to provide you with the finest of cashmeres and lovely fabrics. Take a look at the beautiful detail added to everyday classics, statement prints and colors that pop in our bold pieces.

Layering is definitely in style, and you can jump on this trend in a brand new cashmere cardigan or sweater. Slip on a pair of Pure shoes to walk with style, and pair every outfit with one of our accessories to finish it off. Closet staples like dresses, skirts, tops and t-shirts are all available in a variety of styles to refresh your look.

Our clothing is one-of-a-kind, and you won’t see our most recent looks anywhere else.

Pure Loves