79 Products
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    • Multi Colour
      Multi Colour
    Fringed Tweed Blazer

    $350 $175

    • Fern Green
      Fern Green
    • Flamingo Pink
      Flamingo Pink
    • Spring Sky
      Spring Sky
    • Black
    • Heather Lilac
      Heather Lilac
    Blouson 3/4 Sleeve Sweater

    $60 to $150

    • Fern Green
      Fern Green
    • Flamingo Pink
      Flamingo Pink
    • Rich Coral
      Rich Coral
    • Heather Dove
      Heather Dove
    • Blue Mist
      Blue Mist
    • Heather Lilac
      Heather Lilac
    Turtle Neck Curved Hem Sweater

    $150 $60

    • Navy Palm Print
      Navy Palm Print
    Laundered Linen Jacket

    $180 $72

    • Star Intarsia
      Star Intarsia
    • Heather Sky Lovely
      Heather Sky Lovely
    • Multi Stripe
      Multi Stripe
    Relaxed Split Hem Sweater

    $125 $62

    • Pillarbox Red
      Pillarbox Red
    • Greek Blue
      Greek Blue
    • Soft Violet
      Soft Violet
    • Black
    • Heather Sky
      Heather Sky
    • Berry Crush
      Berry Crush
    • Tawny Rose
      Tawny Rose
    • Vivid Coral
      Vivid Coral
    • Emerald
    • Winter Crimson
      Winter Crimson
    • Limeade
    • Teal
    • Bloom Green
      Bloom Green
    • Heather Peach
      Heather Peach
    • Soft Amethyst
      Soft Amethyst
    • Soft Walnut
      Soft Walnut
    Cashmere Cropped Cardigan

    $90 to $112

    • Black
    • Cerise Pink
      Cerise Pink
    Cotton Embroidered Maxi Dress

    $170 $119

    • Black
    • Bright Turquoise
      Bright Turquoise
    Laundered Linen Midi Dress

    $150 $105

    • Turquoise Tile
      Turquoise Tile
    • Rich Coral
      Rich Coral
    Jersey V Neck Relaxed Dress

    $130 $91

    • White
    • Aqua
    Linen Jersey Pocketed Tunic

    $120 $84

    • Pale Blue Paisley
      Pale Blue Paisley
    • Bright Stripe
      Bright Stripe
    Laundered Linen Shirt Dress

    $99 to $115

    • White Embroidered
      White Embroidered
    • Shell Coral Embroidered
      Shell Coral Embroidered
    • French Navy Embroidered
      French Navy Embroidered
    • Pale Blue Paisley
      Pale Blue Paisley
    Linen Shirt

    $60 to $105

    • Magenta
    • White
    Laundered Linen Lace Trim Dress

    $150 $105

    • Black
    • White
    Laundered Linen Wide Leg Trouser

    $130 $91

    • Cobalt
    • Soft Green
      Soft Green
    • Petal Pink
      Petal Pink
    • White
    • Aqua
    Linen V-Neck Sweater

    $66 to $84

    • Silver Paisley
      Silver Paisley
    Cowl Neck Dress

    $275 $209

    • Soft Violet
      Soft Violet
    • Navy
    • Soft Oyster
      Soft Oyster
    • Spring Blue
      Spring Blue
    • Heather Coral
      Heather Coral
    Gassato Pointelle Cardigan

    $199 $139

    • Lilac Geo
      Lilac Geo
    • Paisley
    Relaxed Washed Silk Blouse


    • Aubergine/ Pink Floral
      Aubergine/ Pink Floral
    • Opal Leaf
      Opal Leaf
    • Navy Tile Mosaic
      Navy Tile Mosaic
    • Raspberry
    Printed Drawstring Dress

    $72 to $180

    • Black
    • White
    Broderie Anglaise Dress

    $170 $119

    • Bright Pink Tile
      Bright Pink Tile
    Jersey Open V Neck Maxi Dress

    $130 $91

Check out our styles for the new season

Ready to update your closet with timeless and gorgeous pieces? Perhaps you want to try something new, or maybe you’re already in love with a Pure Collection piece. Whatever the reason, our new season styles are ready for you.

Finding something to suit your style is easy with our new collection of silk shirts, cashmere cardigans and comfortable boots.

We’ve got new styles and exquisite fabrics to inspire your outfits this season. This is a result of tirelessly working to provide you with the finest of cashmeres and lovely fabrics. Take a look at the beautiful detail added to everyday classics, statement prints and colors that pop in our bold pieces.

Layering is definitely in style, and you can jump on this trend in a brand new cashmere cardigan or sweater. Slip on a pair of Pure shoes to walk with style, and pair every outfit with one of our accessories to finish it off. Closet staples like dresses, skirts, tops and t-shirts are all available in a variety of styles to refresh your look.

Our clothing is one-of-a-kind, and you won’t see our most recent looks anywhere else.

Pure Loves