NOT JUST 9 TO 5

A WARDROBE THAT WORKS FOR YOU

Rethinking your Monday to Friday style? We’ve got your sartorial progression sorted with this season’s hero pieces

 

 
Cashmere Oversized Cardigan

MONDAY

THE PONCHO CARDIGAN

A modern take on our expertly crafted cashmere; our luxurious 100% cashmere poncho cardigan offers an oversized silhouette for a contemporary edge and will work wonders on your new season style.

SHOP CARDIGANS ➜


MODEL WEARS:
CASHMERE OVERSIZED CARDIGAN
WASHED SILK BLOUSE
TAILORED WIDE LEG TROUSER

 
Textured Pencil Skirt

TUESDAY

THE PENCIL SKIRT

A twist on the tweed trend; work it in our sparkling textured skirt. In an elegantly classic pencil shape, this statement skirt will take you from dusk till dawn with ease.

SHOP SKIRTS ➜


MODEL WEARS:
CASHMERE T-SHIRT
TEXTURED PENCIL SKIRT

 
Silk Relaxed Ruffle Neck Dress

WEDNESDAY

THE SILK DRESS


Beautifully soft silk meets modern design detail; dress for success in our pure silk relaxed dress. Featuring a striking ruffle neckline and a removable full length cami to wear underneath, it’s pure luxury and style all-in-one.

SHOP DRESSES ➜


MODEL WEARS:
SILK RELAXED RUFFLE NECK DRESS

 
Cotton Stretch Crop Trouser

THURSDAY

THE CROP TROUSER

Your wardrobe staple reworked; our cotton stretch crop trousers are made from premium cotton with a touch of stretch for comfort and movement and will take power dressing to a whole new level.

SHOP PANTS & JEANS ➜


MODEL WEARS:
TEXTURED CHECK JACKET
COTTON SHIRT
COTTON STRETCH CROP TROUSER

 
High Neck Tailored Coat

FRIDAY

THE TAILORED COAT

The new silhouette; our luxurious wool blend coat will become your outerwear staple this season. Featuring a high soft round collar, this contemporary coat is definitely one investment that will pay off.

SHOP OUTERWEAR ➜


MODEL WEARS:
HIGH NECK TAILORED COAT
CASHMERE TURTLE NECK T-SHIRT
TAILORED ANKLE LENGTH TROUSER

 

We want to see your favourite Pure Collection look! Share your photo using the hashtag #MyPureStyle for a chance to be featured on our social media channels.